--- title: Default HubSpot Blog --- - - - - - [![Reputation Institute](https://ri.reptrak.com/hubfs/_Images/_Structure/Homepage%20Jan2018/RI%20Logos/Ri_PrimaryH_RGB_Positive_200C.png "Reputation Institute")](https://www.reputationinstitute.com) - [Blog](https://blog.reputationinstitute.com/) - [Blog](https://blog.reputationinstitute.com/) # Default HubSpot Blog ## [Sample - How To Post](https://ri.reptrak.com/blog/sample-post) Posted by [Sample HubSpot User](https://ri.reptrak.com/blog/author/sample-hubspot-user) on Jun 12, 2017 1:00:11 PM - [Tweet](https://twitter.com/share) [![](https://static.hsstatic.net/content_shared_assets/static-1.4040/img/sample_blog.jpg)](https://ri.reptrak.com/blog/sample-post)   --- **INTRODUCTION:** Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps. Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant [keywords.](https://app.hubspot.com/l/keywords) Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead. **Need some inspiration?** Check out these "How-To" examples from the HubSpot blog: - [How to Write a Blog Post: A Simple Formula to Follow](http://blog.hubspot.com/marketing/how-to-write-blog-post-simple-formula-ht) - [How to Do Keyword Research: A Beginner's Guide](http://blog.hubspot.com/marketing/how-to-do-keyword-research-ht) - [How to Write an Effective Meta Description (Yes, They Still Matter)](http://blog.hubspot.com/marketing/how-to-write-meta-description-ht) [Read More](https://ri.reptrak.com/blog/sample-post) 0 Comments [Click here to read/write comments](https://ri.reptrak.com/blog/sample-post#comments-listing) Topics: [Insider](https://ri.reptrak.com/blog/topic/insider) [All posts](https://ri.reptrak.com/blog/all) ## Something Powerful ### Tell The Reader More The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for. Remember: - Bullets are great - For spelling out benefits and - Turning visitors into leads. ### Subscribe to Email Updates ### Recent Posts ### Posts by Topic - [Insider (1)](https://ri.reptrak.com/blog/topic/insider) ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_logo.png "Reputation Institute")   [Request your company's reputation score](https://ri.reptrak.com/about/Contact-Us) [About RepTrak®](https://www.reputationinstitute.com/reputation-measurement-services/reptrak-framework) [Careers](https://ri.reptrak.com/about/careers) [Newsletter](https://ri.reptrak.com/about/Newsletter)   ### Inside Reputation Institute - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Stakeholder Measurement](https://ri.reptrak.com/reputation-measurement-services) - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Executive Membership](https://ri.reptrak.com/reputation-leaders-network-membership) - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Consulting](https://ri.reptrak.com/consulting) - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Research & Events](https://ri.reptrak.com/research) - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Blog](http://blog.reputationinstitute.com) - ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_folder.png "Reputation Institute")   [Media](https://ri.reptrak.com/media) ### Recent News ![Forbes](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/forbes.png "forbes")The World's Most Reputable Cities: "There is a direct link between a city’s reputation and people’s willingness to visit, work and live there. By focusing on reputation drivers, cities can improve their reputation scores and benefit from increased support from their stakeholders." [MORE](https://ri.reptrak.com/Media/news) ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_link.png "Reputation Institute") ### Contact Info Find the office closest to you. [MORE](https://ri.reptrak.com/about/global-offices) ![Reputation Institute](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/ri_footer_link.png "Reputation Institute") [![Map](https://ri.reptrak.com/hubfs/Reputation_Institute_Jun2017/images/RegionalOffices_3.png)](https://ri.reptrak.com/about/global-offices)   - - - - - © 2018 Reputation Institute. All rights reserved.   /   [Terms of Use](https://ri.reptrak.com/terms-of-use)   /   [Site Map](https://ri.reptrak.com/site-map)