2023 reputation data paints a bleak picture for U.K. commerce.
The U.K. is experiencing a distinct downturn in corporate reputation, and companies will need to deliver on evolving stakeholder needs to flourish in 2024. This report will help you plan for real company action and communication to beat the U.K.'s reputation decline.
What's inside
What’s driving the U.K.’s Corporate Reputation?
The key to a thriving corporate reputation is not to focus on one area. Reputational elements are delicately interconnected and you'll need to find the right balance to please U.K. stakeholders.
Comms teams in Crisis
The prolonged effects of the pandemic took a toll on both the general public and business operations at large. And, they highlight a shifting corporate standard in the U.K. that is here to stay.
Gen Z is Making Corporate Reputation Waves
In the U.K., Reputation Scores amongst Gen Z stakeholders show a distinct trend for younger consumers. Despite unique economic strains for this generation, they're making waves in the market.
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